Be Aggressive With Your Ambition

So often, when we encounter failure, we think to ourselves: “must. aim lower“, “must lower my expectations“, “must lower the bar!

I’d like to propose an alternative.

“If at first you don’t succeed, try, try again”

William Edward Hickson
Photo by Bethany Legg @bkotynski

Aggressive Ambition is something often overlooked for fear of failing again. Indeed, what could be worse than failing not just but once but a second time too? The natural inclination after having gone through a misstep of sorts — however traumatizing — is to aim lower. You failed at that one thing — time to choose something easier; something more within your grasp and abilities. To react that way is natural. It is our subconscious trying to protect ourselves from being hurt. It is therefore difficult, once one has experienced defeat, to pick up the pieces and try again.

Be aggressive in your ambition. If you fail — which surely you will at some point — as Nat King Cole once said, “pick yourself up, dust yourself and try all over again.

Failure is an inevitable byproduct of going for your passions. It’s part of it, not something to be feared or even avoided, necessarily. It is, without a doubt, your greatest learning tool.

Photo by Brittany Martin @brittanyreanne

Aggressive Ambition is not backing down when failure comes knocking. We’re going to talk more about the tools with which you can adopt that aggressive ambition more in this blog. I plan on sharing stories of my own failures with you — of which there have been many. There are numerous tips & tricks to dealing with failure in a healthy way. I’ll include those here as posts go on.

But it is important that we cement that idea in our mind — Aggressive Ambition. Don’t back down. Failure & set-backs do not mean the journey is over.

Far from it.

“Many of life’s failures are people who did not realize how close they were to success when they gave up.”

Thomas Edison

Nick

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